Customer Education Certificate Program: Strategy
This first phase of the Customer Education Certificate Program will help you develop a strategy for creating a customer education initiative. At the end of this phase, you will have a clear vision of your initiative’s goals, scope, budget, and timeline. You’ll also have the tools to get buy-in from your organization and to measure the impact of your proposed content. 4 hours.
Milestone
-
Strategy
Step 1: Define Your Goals for Customer Education
Required
Course
| 1 hourView MoreWhat goals do you have for your Customer Education (CE)? This course will help you identify your goals and begin considering how to measure them.Step 2: Define Success for Your Customer
Required
Course
| 1 hourView MoreWhat does success look like for your customer? What are they hoping to get out of your product and what professional goals do they have? This course will begin exploring how CE can help customers succeed.Step 3: Determine What Your Customers Need to Know to Achieve Success
Required
Course
| 1 hourView MoreYou’ve defined success for customers, but how do they get there? This course will help you identify what your different groups of customers need to know to succeed.Step 4: Create a Customer Education Development Plan
Required
Course
| 1 hourView MoreYou have a goal and you know what your learners need. Where do you go from there? This course will help you create a development plan for your CE.